THE BLOG

How Hospitality Businesses Can Cash In on Gather Round, Easter and ANZAC Day business stratagy customer experience customer retention events public holidays Apr 10, 2025

Take the momentum from Gather Round into Easter & ANZAC Day!

With Gather Round, Easter and ANZAC Day all landing within a few short weeks, this is your window to attract new customers, fill seats and boost that bank ba...

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Small Tweaks, Big Loyalty: Creating ā€˜Magic Moments’ in Your Customer Journey business stratagy customer experience customer retention customer service customer whisperer Mar 19, 2025

Let’s talk about what really keeps customers coming back. It’s not just good food, well-crafted cocktails, or even a killer playlist (though, let’s be real, those help). The real magic lies in the small, unexpected momen...

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It’s Never Too Late to Plan big picture goal business plan business stratagy planning tools Jan 15, 2025

Ah, planning. The word alone can send chills down your spine or spark the urge to buy a fresh pack of highlighters. But here’s the deal: no matter where you’re at in your business journey, it’s never too late to hit the ...

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Creating a Road Map for your Business: Part 3 - The Who big picture goal business stratagy ideal customer niche Jan 13, 2025

Let's dive into the final instalment of your Big Picture Strategy series - The Who! We've tackled the what and why; now it's time to uncover who we're doing all this for. Spoiler alert: it's NOT everyone!

ā€œ...You can pl...

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Creating a Road Map for your Business: Part 1 - The Why big picture goal business plan business stratagy vision Nov 06, 2024

Imagine if you never had to decide what to prioritise? What if making a decision was a no-brainer! A Big Picture Strategy will make every decision a breeze!

Having a vision for your business and life is the most importa...

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Why having a clear and concise business strategy is the key to success big picture goal business plan business stratagy free tools ideal client mission templates vision Aug 08, 2024

"If you don't like the road you're walking, start paving another one."Ā  Dolly Parton

When I started my first coaching and writing business in 2009 I knew I needed a clear plan as I’m prone to work in organised chaos and...

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